Miami is no stranger to pristine beaches, deep glowing suntans and beautiful, mostly half-naked people doing all kinds of things in public.
But one of the most interesting things to come out of this milieu is MiamiTV, an international online and television show based out of the city which was founded in 2007.
The show is described as an “entertainment channel covering the best events, festivals, parties around the world” on the show’s Facebook page.
With nearly 7,200 likes on their Facebook page, the show seems to be gaining popularity.
The popularity could largely be accredited to the show’s main host, Jenny Scordamaglia, who has had a history of hosting nearly 200 shows.
While being an engaging and interesting personality, the other thing the sets Scordamaglia apart from the bunch is that she is willing to broadcast in the buff, or at least close to it.
She has helped build a sizable media brand by as the Miami New Times described it, perfecting the “nip-slip”.
As Terrence McCoy wrote for the New Times in 2014:
“The nip slip is the defining element of her on-camera presence. In appearance after appearance, she moves through gaggles of gawking bystanders, microphone in hand, nipples flashing like lighthouses in the night.”
But while some may find that distasteful, Scordamaglia is unfazed by the type of content her company produces.
“Unlike most media, Miami TV focuses on real life people and events live as they happen, no script, no cuts, edits or blurs,” Scordamaglia told RISE NEWS in an interview. “The shows are done spontaneous at the moment with a refreshing reality of what would happen if the viewer is there as well. We focus in bringing viewers positive entertainment so that they can distress from their everyday stress and the negative news on TV.”
The show is close to her heart, being that it was a creation between her husband and herself.
“My husband and I built this 8 years ago and made it our dream work, which for us it’s really not work, it’s a hobby because we love what we do, we love communicating with people around the world and bringing a smile to their face,” Scordamaglia said.
While being based out of Miami, the show reaches an international audience, with audience members in places like Spain, Mexico and Colombia. The show went international after experiencing local success in November 2009.
WATCH: Miami TV In Action
The production team, along with producing MiamiTV, also hosts other shows, including Hoy Miami, Miami Caliente and Jenny Live, according to the main show website.
The experiences gained by Scordamaglia have stayed with her for the nearly eight years she’s been on the air.
“While I attending a business event in Miami a couple of years ago where without getting into names, a surrounding local Mayor was there and we weren’t filming, also my dress code was more business attire at that event,” Scordamaglia recalls. “When this person comes close to me and says ‘What happened to the real Jenny, where’s the cleavage?,’ smiling. So I then knew, we had made a signature image for Miami TV and had to keep it.”
As the show continued to gain traction and popularity, Scordamaglia kept giving what her audience wanted.
“We had made 727 studio shows where people can interact live via a chat and give their opinions on the life subject we are speaking about,” Scordamaglia said. “This is our audience’s favorite show, they like to interact, they like to be heard and responded to, but we like to also balance it with over 600 outdoor events we have covered.”
Scordamaglia believes that the audience makes the show, and hopes to continue to grow her brand. Whatever that happens to be.
“To me, it’s imminent to listen to our viewers because they made us grow and we keep attracting new viewers daily,” Scordamaglia said. “We don’t want to become just another corporation, we want to continue to keep it real and the comments that move me the most can be as simple as those that say thank you for brightening up my day, to some deeper life changing stories.”
So there you have it. The most Miami media company ever is actually doing pretty well and they don’t seem to care what the haters think.
——Here’s Something Completely Different: ——
RISE NEWS is South Florida’s digital TV news network. Sign up for our awesome email newsletter to make sure you never miss a story!
Have a news tip about this topic or something completely different? Send it to [email protected].