Chipotle

Chipotle Executive Arrested On Cocaine Possession Charge

Talk about bad PR.

The man tasked with helping Chipotle rebrand its image after a disastrous year has turned himself in after being charged with cocaine possession.

According to the AP, Mark Crumpacker was arrested on seven counts of possession of a controlled substance in New York.

The arrest comes after Crumpacker was outed in a New York Daily News report as one of 18 customers of a cocaine ring in the state.

“We made this decision in order to remain focused on the operation of our business, and to allow Mark to focus on these personal matters,” Chipotle said in a statement after the arrest.

According to the AP, Crumpacker was released on $4,500 cash bail. His next court date is in September.

Crumpacker made over $4 million last year in his position as the “chief creative and development officer” at the company.

The indictment in the case alleges that Crumpacker purchased cocaine multiple times during the time he was helping steer the burrito fast casual giant through a crisis after an E. coli outbreak last year.

Be sure to get some extra guac for ole Crumpacker the next time you go to Chipotle. Poor guy may need it.

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Cover Photo Credit: Mike Mozart/ Flickr (CC By 2.0)

Use This Scientific Technique To Get More Bang For Your Buck At Chipotle

This story was originally published on risemiaminews.com. Because seriously, who doesn’t love Chipotle? The original piece has been adapted below.

By Dylan Grosz

Intern at ApartmentList.com

It’s basically a universal truth that the only thing better than Chipotle is…more Chipotle. I’m no religious scholar, but I’m pretty sure heaven is just one big Chipotle restaurant where the guac and chips are ALWAYS free and hell is just some Taco Bell. So when one of my co-workers at Apartment List brought up the question of how to hack Chipotle to get the most burrito for your buck, I was intrigued. If ever there was a noble intern task, this was obviously it.

Through a lot of burrito research and even more company write-offs and office burrito donations, I’ve discovered these 6 tips that can increase the size of your burrito by 86% without spending any more money.

You’re welcome, world. Please send the Nobel Prize to my mom’s house.

The Experiment

So I took my geeky love of data and my black hole of a belly to Chipotle for several days and ordered 5 burritos each day (35 burritos total), then returned to the Apartment List office to meticulously separate out and weigh the ingredients. Finally, I combined all the best methods to confirm the total burrito size increase. Additional methodology footnotes are below, but for now – on to the meat of the experiment (pun intended).

Tip 1: Get a burrito bowl  with a tortilla on the side

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At its onset, Chipotle introduced the innovative burrito bowl that combined its authentic Mexican cuisine with the ease of knife-and-fork dining. Burrito legend has it that the bowl’s lack of tortilla constraints influences servers to give burrito bowl customers huge portions in general.

In my experiments, I found that this method alone gets 15% more ingredients across the board, without changing anything else about the order. Still craving that full burrito experience? No problem – you can easily ask for a tortilla on the side. Which leads to our next tip…

Tip 2: Double wrapping (asking for two tortillas)

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This method of calling in tortilla reinforcements was initially introduced by Chipotle to save burritos that busted open their first tortilla, but Chipotle sometimes lets you ask for a double wrap for free, which adds another 4.25 ounce tortilla to your burrito (ask for the tortillas at the end, when the staff just wants you to go away).

Congratulations, your burrito just became 25% bigger. Ordering tortillas on the side and wrapping it yourself may be a daunting task for some, but if you value the time it takes you to wrap the burrito at $0 per hour (hey, burritos are worth your time), then you should add this method to your burrito maximization arsenal.

Tip 3: Order both kinds of rice

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The next time your server asks if you want white or brown rice, request both types – you’ll get almost 93% more rice, at no extra cost. This carbo-loading method increases the overall weight of the burrito by 23%. As an ancient American proverb puts it: more burrito, more food, more happiness.

Tip 4: Order both types of beans

Tip-4

Just like rice, there are two different types of beans we can choose from: black and pinto. If you really want to maximize burrito weight, asking for both kinds gets you 92% more beans (another note: we aren’t responsible for the gas you’ll be having afterwards). With this method, you get a 16% burrito weight increase.

Tip 5: Half/half meats

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In theory, asking for half chicken, half steak should yield one full serving, but our tests showed that you actually get 54% more meat – basically 3/4 scoop of each. This increase in meat grows the burrito’s weight by around 9%.

You must note, however, that you’ll be charged for the more expensive of the meats, but we’ve put the many finance and accounting degrees here at Apartment List to good use and determined that it’s still financially worth it.

Tip 6: Ask for fajita veggies and corn salsa

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Hidden away and rarely mentioned by servers, the fajita vegetable mix and corn salsa are free to add, and taste good to boot.

These underappreciated ingredients will cure any feeling you might have that your burrito might be lacking in terms of a balanced Food Pyramid. Grilled veggies and corn not only add more color and flavor to your burrito, but they also add around 2.55 ounces, increasing the weight by about 15% (vs. the standard burrito).

Not only do you have more burrito, but you can also tell your friends and family that your burrito is totally 100% healthy.

Add it all together and you get….

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There you have it. By using each of the six tricks I suggest, you may end up with a little less cheese and salsa (that comes at the end, when your bowl will already be pretty full), but you get a lot more rice, beans, and meat. My final burrito weighed 86% more than the control. Sounds like it’s time to go to Chipotle!

Find out more about Dylan’s study here.

Photo Credits: ApartmentList.com

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