Start Up Miami: LiveAnswer Leads The Way In South Florida Tech Innovation
By David Drucker
LiveAnswer, a proprietary sharing economy platform that specializes in providing phone support (customer service, technical support), is setting an example for new businesses not only in Miami, but also around the globe.
After a successful first year, the company is preparing for a national startup competition and the integration of new age components into its call service all while doing what they can to help other Miami startups succeed.
CEO Adam Boalt has seen his company experience rapid success in a short period of time. After launching in 2014, the Miami-based company entered Tech. Co’s Miami Startup of the Year Competition that summer.
Although Boalt’s company did not claim victory in its debut year, they learned from the experience and reevaluated how their business should operate.
Now as the winners of best pitch at Tech Co’s competition in July – of the 13 finalists, they ended up with 40% of the final votes – LiveAnswer is now gearing up for the national competition in early October.
“When we first pitched LiveAnswer last year, we focused a lot on the software standpoint and not as much on its value to the community,” Boalt said. “This year, we did it all differently and spoke about the value of what we were providing to the local community.”
Although they have a flight booked for Tech Co’s national competition in Las Vegas, the Miami startup has not forgotten the city in which it got its start.
LiveAnswer is in an active partnership with Enrique Iglesias’ Atlántico Rum and Pipeline Workspaces, a partnership forged at this summer’s Social Media Day South Florida, where the companies teamed up to work towards making Miami #1 in startup activity on the Kauffman Index of Startup Activity by 2016.
The partnership will continue its mission through their sponsorship of Social Media Week Miami, a sold out conference running until September 18 at the Miami Ad School in Wynwood.
The multi-day event will host some of the top social media analysts from around the country to help businesses in Miami better understand the increasingly connected world through digital media.
LiveAnswer is also actively working towards improving its own product through the release of their multi-channel platform. The company says that the new product will add email, chat and social media to its voice capabilities to improve client experience.
For Boalt, pushing his business forward has always been about choosing the right team and knowing where to invest his energy.
“100% of succeeding is being hyper-focused,” Boalt said. “Sometimes our minds can wander and think ‘it’d be nice to have this, it’d be nice to have that.’ You have to rope yourself back in and ask yourself what’s the difference between ‘must-have’ and ‘nice-to-have’ and stick to the ‘must-have’s’.”
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